Snapchat introduces a chatbot powered by OpenAI’s ChatGPT named MY AI for Snapchat Plus subscribers
The most recent version of OpenAI’s ChatGPT is used by the chatbot that Snapchat is launching. Evan Spiegel, the CEO of Snap, claims that it’s a gamble that more people will start using AI chatbots in their daily lives.
The “My AI” Snapchat bot will be pinned to the chat tab of the app above friend discussions. The bot will first only be accessible to US$3.99 per month Snapchat Plus customers, but ultimately it will be made available to all 750 million monthly users of Snapchat.
“The major notion is that we’re going to chat to AI every day in addition to talking to our friends and family every day,” he explains. And as a messaging provider, we are in a good position to handle this.
My AI is now only a quick ChatGPT inside of Snapchat that is mobile-friendly. The primary distinction is that Snap’s version has fewer questions it can answer. Employees at Snap have instructed it to follow the company’s trust and safety policies and refrain from responding with profanity, violence, sexual content, or viewpoints on touchy subjects like politics.
Snap’s application of generative AI treats it more like a persona whereas ChatGPT treats it more like a productivity tool. Except for having its own alien Bitmoji, My AI’s Snapchat profile page resembles that of any other user. My AI isn’t intended to be a search engine, according to the design, but rather just another friend for you to hang out with inside Snapchat.
Snap is located somewhere else. Although it has a sizable and impressionably young user base, its company is having trouble. My AI will probably increase the company’s paid membership numbers shortly, and in the long run, it may provide new revenue streams, though Spiegel remains coy about his goals.
Snap is one of the first customers of Foundry, the new enterprise offering from OpenAI that enables businesses to run their most recent GPT-3.5 model with dedicated computing geared towards heavy workloads. Over time, Snap will probably include LLMs from other suppliers besides OpenAI, according to Spiegel, and it will utilize the information acquired by the chatbot to guide its more extensive AI projects. My AI may be simple, to begin with, but Spiegel views it as the beginning of a big investment area for Snap and, more crucially, a future in which we will all be conversing with AI as if it were a human.
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