Wealthy, a wealth-tech startup based in Bengaluru, has raised ₹130 crore in a Series B funding round led by Bertelsmann India Investments. The round also included participation from existing investor Alphawave Global, new investor Shepherd’s Hill, and a group of prominent tech entrepreneurs.
According to the press release, this funding will support Wealthy’s goal of advancing India’s rapidly growing community of mutual fund distributors (MFDs) by providing advanced AI-powered tools and digital infrastructure.
Founded by IIT and IIM alumni Aditya Agarwal and Prashant Gupta, the startup processes over ₹300 crore in transactions monthly. It works with over 6,000 mutual fund distributors, serving more than 100,000 clients across 1,000 towns, and recruits over 350 distributors every month. The platform currently manages ₹5,000 crore in client assets.
In 2022, Wealthy secured Series A funding, also led by Alphawave Global. Over the past three years, the company’s assets under management (AUM) have surged from ₹200 crore to ₹5,000 crore.
The startup operates 20 offices across India, with a strong presence in major cities such as Bengaluru, Mumbai, Hyderabad, Ahmedabad, Surat, Jaipur, Gurugram, Delhi, Faridabad, Ghaziabad, Lucknow, Kanpur, and Kolkata, supported by a team of over 250 members.
“India has a fundamental advice gap that technology alone cannot solve. LIC serves over 40 crore customers, yet mutual funds have only five crore investors. This gap exists because we have too few advisors, and the ones we have lack the tools to scale,” Aditya Agarwal, co-founder of Wealthy, said.
Wealthy’s AI-powered platform offers a complete 360° solution that combines investments, mutual funds, stocks, PMS, FDs, and fixed-income securities, with protection products such as term and health insurance. Clients and distributors benefit from dedicated apps that provide access to over 200 financial institutions.
“Less than 15% of Indian households have any exposure to the Indian equities market, either directly or indirectly. As India marches on its way to being a developed country, we believe this number will move closer to 60% and catch up with developed markets,” Rohit Sood, partner at Bertelsmann India Investments, said.
Distributors are equipped with AI-powered workflows for real-time alerts and client engagement, quick KYC onboarding, and enterprise-grade tools to enhance their digital presence. The platform also provides advanced analytics to track portfolio performance and understand client behaviour.
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